Cowboys Owner Jerry Jones Demands Denver Broncos Handle Group of Female Fans Celebrating Inappropriately at Empower Field

Denver, Colorado – October 27, 2025

After the 24–44 defeat of the Dallas Cowboys to the Denver Broncos at Empower Field, an unexpected controversial incident has become the center of attention – this time not involving players or coaches, but the fans in the stands.

Right after the final whistle, a group of female Broncos fans was filmed in a state of removing outer shirts, wearing bikinis, dancing and waving flags to celebrate the victory. The video quickly spread across social media and became the hot topic of week 8's matches. Many viewers see it as “spontaneous joy”, but there are also many opinions, especially from Cowboys owner Jerry Jones, that this behavior exceeds the limits of civilized cheering in an NFL stadium.

Jerry Jones – famous for his strong stance on American football culture and standards – publicly spoke out about the incident on Monday morning.

“I always believe that football is a sport that unites people – from families, children to fans from all walks of life,” Jones stated. “But we also have to protect the image of this sport. What happened in Denver does not represent the values of the NFL. There is a boundary between enthusiasm and disrespect – and I think they have crossed that boundary.”

According to internal sources, Jones directly contacted the Broncos' leadership, requesting to review the footage and apply disciplinary measures to those involved. He emphasized the importance of “maintaining fan conduct standards” to ensure a family-friendly environment.

The Broncos side has not yet issued an official response, but is said to be reviewing the incident. Meanwhile, social media is divided into two streams of opinion: one side thinks it's just harmless fun, while the other side agrees with Jerry Jones that an NFL stadium “is not a nightclub or a beach.”

“We want enthusiasm, we want excitement,” Jones concluded. “But more important is respect – for the game, for the teams, and for all the fans watching. Football is pride, not provocation.”

Jerry Jones's statement has sparked a new debate in the NFL community – the boundary between freedom to express emotions and standards in sports cheering culture.