Lions' Brian Branch apologizes to JuJu Smith-Schuster and hopes the chiefs will withdraw the complaint so he can continue his career.

DETROIT, MI — October 14, 2025

Detroit Lions safety Brian Branch has issued a public apology to Kansas City Chiefs wide receiver JuJu Smith-Schuster, expressing regret for the post-game altercation that followed the Chiefs’ 30-17 victory on October 13, 2025, at Arrowhead Stadium. Facing a $50,000 fine and a one-game suspension, Branch is now pleading with the Chiefs to withdraw their complaint, hoping to salvage his career amid the ongoing controversy.

The incident occurred as players gathered for handshakes after the game. Branch, frustrated by an uncalled illegal block from Smith-Schuster, slapped the Chiefs receiver’s face mask, sparking a brief scuffle. The NFL swiftly disciplined Branch, suspending him for Week 7 against the Tampa Bay Buccaneers, a decision that has sidelined the 2023 second-round pick during a critical stretch for the Lions (3-3).

In a heartfelt statement released Tuesday evening, Branch addressed the situation: “I’m truly sorry to JuJu Smith-Schuster for my actions after the game. I let my emotions get the better of me, and that was wrong. I respect him as a player and a person, and I deeply regret how this escalated. I’m asking the Chiefs to reconsider their complaint so I can continue my career and focus on being a better teammate.”

The Chiefs, led by CEO Clark Hunt, had filed a formal grievance with the NFL, accusing the Lions of “unsportsmanlike conduct” and citing uncalled fouls, including the block that provoked Branch. Hunt’s push for further penalties has intensified the feud, but Branch’s apology may soften the stance. Fans on X are divided, with #BranchApology trending, one posting, “Respect for Brian owning it—hope Chiefs show mercy!” while others demand accountability.

Lions head coach Dan Campbell supported Branch’s remorse, saying, “He’s learning, and this apology shows growth. We’re behind him.” The NFL has not commented on the Chiefs’ complaint status, but a decision could impact Branch’s suspension appeal. As the Lions prepare for their bye week, Branch’s plea highlights his determination to redeem himself. Stay tuned to Lions.com for updates!

Based on reports from Lions’ media, NFL statements, and social media reactions.