No Kings in Buffalo: Bills Owner Terry Pegula Breaks His Silence With Message That Stuns America
Buffalo, New York – October 22, 2025
The “No Kings” movement — a nationwide wave of protests defending democracy and rejecting authoritarianism — has now reached Highmark Stadium. And this time, the voice that cut through the political noise wasn’t from Washington or Hollywood. It was from Buffalo Bills owner Terry Pegula.
On Saturday, October 18, millions of Americans marched under the banner “No Kings, No Thrones, No Crowns” to protest what they see as rising threats to democracy. In western New York, hundreds of Bills fans gathered outside Highmark Stadium waving red and blue flags alongside handmade signs that read “Power to the People” and “No Kings in Buffalo.”
What started as a postgame celebration after the Bills’ 24–10 victory over the Patriots soon turned into a rally for unity and freedom. That’s when Pegula, stepping out of the team facility, spotted the growing crowd outside. Instead of walking past, he stopped — and joined them. Cameras captured the moment he took a fan’s loudspeaker and delivered a message that instantly went viral.
“We live in a country built on teamwork,” Pegula said. “Democracy isn’t about one man giving orders — it’s about millions working together for something greater than themselves. That’s what the Bills stand for. No kings here — just a team, a family.”
The crowd erupted in applause. Within minutes, clips of the speech flooded social media under the hashtags #NoKingsInBuffalo and #BillsStandTogether, amassing millions of views overnight. One fan tweeted: “When your NFL owner speaks more truth in two minutes than an entire debate stage — that’s Buffalo.”
Political analysts across the spectrum reacted swiftly. Some called Pegula’s words “a masterclass in civic leadership,” while others criticized him for “bringing politics onto the field.” But those close to the organization said the message wasn’t about politics at all.
“This was never about choosing sides,” said a Bills spokesperson. “It was about values — teamwork, humility, and the belief that no one stands above the group. That’s the foundation of Bills Mafia.”
Across the country, the “No Kings” protests marked the largest single-day demonstration in modern U.S. history, spanning all 50 states. But in Buffalo, it became something more — a statement of identity.
As golden lights from the stadium lit up the cold New York night, fans lingered outside, waving Bills banners alongside American flags. One lifelong season-ticket holder summed it up best:
“In Washington, they fight over who’s in charge. In Buffalo, we just fight for each other.”
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